Wild Wing Plantation Homes for Sale

Welcome to Wild Wing Plantation, a hidden gem nestled in the heart of Conway, South Carolina. This picturesque neighborhood is a perfect blend of serene landscapes and vibrant community spirit, making it an ideal place for families, retirees, and anyone seeking a tranquil lifestyle with easy access to the best of the Grand Strand.

Wild Wing Plantation boasts beautifully designed homes that cater to a variety of tastes and preferences. From charming single-family residences to elegant custom-built properties, there’s something for everyone in this delightful community. The homes for sale here often feature spacious layouts, modern amenities, and stunning outdoor spaces, perfect for enjoying the warm South Carolina sunshine. Many properties are situated along picturesque lakes and lush greenery, providing residents with breathtaking views right from their backyards.

The neighborhood is not just about beautiful homes; it’s about a lifestyle. Residents enjoy access to a range of amenities, including a community pool, clubhouse, and walking trails that invite you to explore the scenic surroundings. Wild Wing Plantation is also conveniently located near top-rated schools, shopping centers, and dining options, ensuring that everything you need is just a short drive away.

For those who love the outdoors, the nearby beaches of the Grand Strand are just a quick trip away, offering endless opportunities for sun, sand, and surf. With its perfect blend of tranquility and convenience, Wild Wing Plantation is truly a wonderful place to call home. Explore the current homes for sale in this charming neighborhood and discover the lifestyle you’ve always dreamed of!

Newest Wild Wing Plantation Homes for Sale

$979,900

5 Beds ⋅ 4 Baths ⋅ 2619135 MLS

Welcome to this stunning custom home, built in 2022 and located on one of the best homesites in Wild Wing Plantation. Offering 3,489 heated square feet, this home features 5 bedrooms, 4 full bathrooms, and an open floor plan that's perfect for everyday living and entertaining. The backyard is what truly makes this home special. Set on a half acre lot, you'll enjoy peaceful water views, stunning sunsets, and no homes behind you for added privacy. Overlooking the 18th hole of the Avocet Course at Wild Wing Golf Club, this is the kind of view you'll never get tired of. Inside, the bright and open living area flows into a beautiful kitchen with a large center island, plenty of cabinet space, and room to gather with family and friends. The spacious primary suite offers a relaxing retreat with a beautifully appointed bathroom and an impressive walk in closet complete with a center island, generous storage, and enough extra space to feel like your own private dressing room. Four additional bedrooms and three more full bathrooms provide plenty of space for family, guests, or a home office. The approximately 20' x 24' oversized garage comfortably accommodates 2+ vehicles while still offering plenty of extra space for a workshop, golf cart, home gym, or additional storage. Step outside to the covered back porch and enjoy your morning coffee, evening sunsets, or simply relax while taking in the peaceful water and golf course views. A paver driveway adds to the home's curb appeal and custom feel. Wild Wing Plantation offers fantastic amenities, including multiple pools, a clubhouse, fitness center, tennis and pickleball courts, basketball court, playground, and day docks with access to Wild Wing Lake. You'll also be just minutes from Coastal Carolina University, Conway Medical Center, shopping, dining, and the beautiful beaches of the Grand Strand. If you've been looking for a newer custom home with incredible views, privacy, and plenty of space, this is one you won't want to miss.

1838 Wood Stork Dr., Conway

Listing courtesy of Listing Agent: Lynette Gilliland () from Listing Office: Ocean Bay Real Estate.

$695,000

4 Beds ⋅ 3 Baths ⋅ 2618238 MLS

All-Brick Custom Home with a Beautiful Backyard Oasis in Wild Wing Plantation-Offered fully furnished! Welcome to 2019 Wood Stork Dr, a beautiful 4-bedroom, 3-bath all-brick custom home located in the highly desirable Wild Wing Plantation. Offering timeless curb appeal, beautiful outdoor living space, this home offers the perfect combination of comfort, style, and lifestyle. Offered fully furnished, this truly move-in-ready home allows you to start enjoying everything it has to offer from day one! Inside, you'll find a warm and inviting layout featuring neutral colors, vaulted ceilings, an oversized dining room, and a spacious Carolina Room that provides the perfect setting for relaxing or entertaining. The dream kitchen features custom cabinetry, granite countertops, and upgraded appliances, creating a beautiful and functional space for everyday living. The desirable split-bedroom floor plan offers privacy and flexibility, while the spacious primary suite provides a peaceful retreat. The primary bathroom also features updated shower faucets. Recent improvements include a roof installed in 2023, a main downstairs HVAC unit replaced in 2021, and a recently serviced upstairs AC unit. One of the true highlights of this home is the beautifully landscaped backyard and inviting pool area. This private outdoor retreat is perfect for relaxing, entertaining, enjoying morning coffee, or creating unforgettable memories with family and friends. Surrounded by lush landscaping, the backyard offers a peaceful and picturesque setting that truly feels like your own private oasis. And the lifestyle continues beyond your backyard. Wild Wing Plantation offers an exceptional amenity-rich community with golf, pools, tennis, fitness facilities, playgrounds, lakes, and outdoor recreational opportunities. Enjoy the feeling of resort-style living while being conveniently located near shopping, dining, entertainment, Myrtle Beach, and the beautiful Grand Strand beaches. All-brick construction. Beautiful updates. Offered fully furnished. A stunning backyard retreat. An inviting pool. Exceptional community amenities. A fantastic location. You deserve it! Schedule a tour today!

2019 Wood Stork Dr., Conway

Listing courtesy of Listing Agent: Marinela Demolli () from Listing Office: CENTURY 21 Broadhurst.

$1,750,000

5 Beds ⋅ 4 Baths ⋅ 2618206 MLS

RESORT LIVING IN YOUR OWN HOME! Welcome to true luxury and privacy at 1040 Anhinga Ct, nestled on a sprawling 2.34+ acre private lot in the highly sought-after Wild Wing Plantation. Surrounded by lush mature trees, this custom retreat delivers the ultimate blend of peaceful seclusion and resort-style living, all with a remarkably LOW HOA fee! Key Property & Lifestyle Highlights: • Private Backyard Paradise: Step into your personal outdoor oasis featuring a giant private pool & spa, an expansive screened-in porch, and a full outdoor kitchen—outdoor living at its very best! • Flexible & Accessible Layout: Offers a handicap-accessible second master / in-law suite on the main level, providing ideal multi-generational comfort and accessibility. Wifi Stereo sound in every room. • Spacious Accommodations: Generously sized with 4 bedrooms, 4 bathrooms, 5,615 heated sq. ft. (6,673 total sq. ft.), and an oversized 3-car garage with ample parking and storage space. • Premier Golf Community Amenities: Enjoy championship golf, multi-pool complexes with water slides & splash zone, hot tubs, a state-of-the-art fitness center, tennis & basketball courts, boat docks, and scenic freshwater lakes. • Unbeatable Location: Situated just 8 miles from the beach, you enjoy total serenity and privacy while remaining minutes away from everything historic Conway and Myrtle Beach have to offer—top dining, shopping, medical facilities, and coastal attractions. Don't miss this rare combination of scale, luxury, outdoor entertaining, and privacy in one of the Grand Strand's finest communities!

1040 Anhinga Ct., Conway

Listing courtesy of Listing Agent: Pete Mills () from Listing Office: Navigate Realty.

$559,000

4 Beds ⋅ 3 Baths ⋅ 2618187 MLS

Welcome to 1004 Maccoa Drive in Conway, SC — 4 bed, 2.5 bath situated on .29 acres. A beautiful home with comfort, convenience, and character in a peaceful setting. This well-maintained property is situated on a quiet cul-de-sac located in Wild Wing Plantation, with a backyard off the 7th hole of the golf course. This home features a spacious layout with plenty of natural light coming from the sunroom on the main level, as well as an office making a nice space for families, entertaining, or simply relaxing at home. Enjoy an open and inviting space which promotes entertaining and daily living. This home boasts a large drop-zone, with an upgraded kitchen featuring a butler's pantry, brick accents, built-in Bluetooth speakers, Hevea butcher block countertops and statement cabinetry. This leads into a large living area where upgraded flooring runs throughout the home, with built-in media cabinets and upgraded tile fireplace with cedar accents. Continuing upstairs, privacy is abundant with generously sized bedrooms separate from downstairs living- which are designed for comfort and functionality. The backyard is a large canvas for endless possibilities for pets, gardening, and other outdoor activities Located just minutes from shopping-the nearest grocery store is 1 mile away-dining, schools, golf courses, and a short 15min drive to Myrtle Beach and Downtown Conway, this home is a balance of quiet living and easy access to everything in the Grand Strand area.

1004 Maccoa Dr., Conway

Listing courtesy of Listing Agent: Steven Koleno () from Listing Office: Beycome Brokerage Realty LLC.

$647,000

3 Beds ⋅ 3 Baths ⋅ 2617347 MLS

Welcome home to this stunning all-brick natural gas home nestled on a peaceful pond-front lot of nearly half an acre in the sought-after Wild Wing Plantation. Designed for both everyday living and entertaining, this 3-bedroom, 2.5-bath home features an open, light-filled floor plan with soaring ceilings, elegant crown molding, wainscoting, custom built-ins, a gas fireplace, and a beautiful Carolina room overlooking the water. The chef’s kitchen is the heart of the home, offering a large island, stainless steel appliances, natural gas range, breakfast bar, and an oversized walk-in pantry. The spacious primary suite is a private retreat with two walk-in closets, dual vanities, and a walk-in shower. Step outside to enjoy the tiled screened porch with custom shades or unwind on the expansive paver patio with a natural gas grill hookup, all while taking in peaceful pond views from the fenced backyard. Notable upgrades include a new bulkhead (2025), Rinnai tankless water heater, whole-house surge protector, built-in pest control system, hurricane shutters, and walk-up attic storage. Wild Wing Plantation offers an unmatched lifestyle with two resort-style pools (family & adult), waterslide, splash pad, hot tub, fitness center, clubhouse, pickleball, tennis and 1/2 basketball court, playground, scenic lakes with day docks, boat and RV storage, plus kayaking and fishing opportunities. This is more than a home, it’s a lifestyle. Schedule your private showing today and discover why Wild Wing Plantation is one of the area’s most desirable communities.

1004 Black Skimmer Dr., Conway

Listing courtesy of Listing Agent: Lewis Living Team () from Listing Office: INNOVATE Real Estate.

$975,000

4 Beds ⋅ 4 Baths ⋅ 2617274 MLS

Welcome to 1312 Whooping Crane Drive! Designed for elevated everyday living, this low country style modern farmhouse in Wild Wing Plantation sits on a 0.52-acre homesite overlooking a peaceful pond. Light-filled living spaces feature 10-foot ceilings throughout, soaring 12-foot ceilings in the great room and kitchen, and an elegant black-and-white design anchored by a natural gas diverted fireplace with real wood mantle and floating shelves. The open-concept layout offers 4 bedrooms, 3.5 baths, and an oversized storage area above the attached 2-car side load garage. Construction quality is enhanced with 2x6 framing and tile shower walls in all full baths. 8ft doors throughout. Smart home features include outlets and brackets for wall-mounted TVs in every room, smart thermostats, and a Blink security system, which is transferable if desired. Three zone HVAC system with a mini split installed in the upstairs bonus room/fourth bedroom. The chef's kitchen showcases top-of-the-line Italian-made Bertazzoni appliances, quartz countertops, work island/breakfast bar, pantry, and soft-close cabinetry throughout, all flowing seamlessly into the great room for effortless entertaining. The spacious primary suite features a walk-in closet and a thoughtfully designed bath with quartz countertops, double sinks, powder station, and two separate water lines for the shower. Step outside to your private backyard oasis, complete with an enclosed lanai 10x20 saltwater pool (heated & cooled), a natural gas outdoor full kitchen with multiple burners & a rotisserie, two outdoor TVs that convey, and roll-down sunshades on the rear porch. Lush zoysia grass is maintained by a 10-zone sprinkler system, all enclosed by a new backyard fence installed March 2026. Wild Wing Plantation Residents enjoy top of the line amenities including a community pool, clubhouse, tennis courts, playground, basketball court, RV/Boat Storage, and premier golf. Easy access to Myrtle Beach's dining, shopping, medical facilities, Tanger Outlets, Myrtle Beach Intl Airport, and all the attractions Myrtle Beach has to offer! Reach out to the listing agent today to schedule a private tour of 1312 Whooping Crane Drive.

1312 Whooping Crane Dr., Conway

Listing courtesy of Listing Agent: Kent Covington (Office: 843-650-0998) from Listing Office: CB Sea Coast Advantage MI.

$989,900

4 Beds ⋅ 4 Baths ⋅ 2616680 MLS

Experience refined Lowcountry living in this impeccably designed 4-bedroom, 3.5-bath executive residence nestled on a quiet cul-de-sac overlooking the 9th green in prestigious Wild Wing Plantation. Showcasing timeless Carolina architecture, exceptional craftsmanship, and upscale finishes throughout, this home blends luxury with everyday comfort. The thoughtfully designed split floor plan welcomes you with soaring tray ceilings accented by rustic beams, a gas fireplace, custom built-ins, and abundant natural light. At the heart of the home is a spectacular chef's kitchen featuring GE Café appliances, including a French-door double oven and 36-inch gas cooktop, a pot filler, striking natural quartzite countertops, a 10-foot island with seating for eight, soft-close cabinetry, a walk-in pantry, and a custom beverage station with a built-in beverage refrigerator. The elegant master suite is a private retreat with tray ceilings, crown molding, and a spa-inspired bath offering dual quartz vanities, a soaking tub, and a gorgeous tiled walk-in shower with a rain shower head, and frameless glass enclosure. Two additional guest bedrooms are located on the main level and share a spacious bath with a double vanity, while the upper level offers a private fourth bedroom or flex space with a full bath, ideal for guests, a home office, or multigenerational living. An oversized laundry room with tile backsplash, cabinetry, and a sink adds exceptional convenience and functionality. Designed for effortless indoor-outdoor living, the heated and cooled Carolina room opens through oversized sliding glass doors to a custom paver patio and a heated and cooled saltwater pool overlooking the beautifully manicured 9th green. Additional highlights include luxury vinyl plank flooring throughout, dual HVAC systems, a tankless gas water heater, plantation shutters, custom motorized blinds, abundant walk-up and pull-down attic storage, and an oversized insulated two-car garage with epoxy floors and a mini-split system. Professionally landscaped with irrigation and a fenced backyard, this exceptional home is complemented by Wild Wing Plantation's resort-style amenities, including a clubhouse, fitness center, swimming pool, tennis courts, and a premier golf lifestyle. The community is also undergoing exciting enhancements, with renovations to the clubhouse, restaurant, and golf course that are further elevating this sought-after destination. Conveniently located just minutes from shopping, dining, entertainment, and the Grand Strand's award-winning beaches.

1004 Whooping Crane Dr., Conway

Listing courtesy of Listing Agent: Adam Levy () from Listing Office: Century 21 The Harrelson Group.

$674,900

3 Beds ⋅ 2 Baths ⋅ 2615173 MLS

Luxury, space, and resort-style living await in this custom-built home situated on a .56-acre corner lot in the highly desirable Wild Wing Plantation community. This thoughtfully designed 3-bedroom, 2-bath home with a dedicated office offers elegant finishes, spacious living areas, and exceptional attention to detail throughout. Step inside to discover soaring 12-foot ceilings, engineered hardwood flooring, transom windows, and an open-concept floor plan filled with natural light. The spacious living area flows seamlessly into the dining space and expansive kitchen, creating the perfect setting for entertaining and everyday living. The chef-inspired kitchen features stainless steel appliances, gas cooking, a beautiful backsplash, extensive cabinetry, generous counter space, and a stylish wine bar. Large sliding glass doors lead to the oversized covered porch, extending the living space outdoors. The private owner's suite is a true retreat with direct porch access through sliding glass doors and a spa-inspired bath featuring a Jacuzzi soaking tub, dual vanities, a stunning glass-enclosed walk-in shower, and a spacious walk-in closet. Two additional guest bedrooms and a dedicated office provide flexibility for family, guests, or working from home. The side-entry garage and oversized laundry room add convenience and functionality. Wild Wing Plantation residents enjoy an impressive array of amenities, including championship golf, resort-style pools, fitness center, tennis courts, boating access, and a clubhouse with an on-site restaurant for convenient dining and social gatherings. This beautifully maintained home offers the perfect combination of luxury, comfort, and lifestyle in one of the area's most sought-after communities.

1053 Wigeon Dr., Conway

Listing courtesy of Listing Agent: Rachel Schel () from Listing Office: Realty ONE Group Dockside.

$529,900

4 Beds ⋅ 3 Baths ⋅ 2609691 MLS

Introducing this inviting 4 bedroom, 3 bath with a side load 3 car garage home situated in the very popular Wild Wing Plantation Golf Club community with easy access to Coastal Carolina University, as well as the historic downtown area of Conway and the famous river walk and just short drive to Myrtle Beach. This exquisite home features wood look LVP & tile flooring, smooth flat ceilings, an elegant formal dining room with a grid pattern coffered ceiling along with wainscoting, a single step tray ceiling living room with a cozy gas fireplace that includes access to the relaxing screened-in back porch with tree lined golf views. The cheerful kitchen is equipped with a stainless steel appliance package that includes a gas cook top with a chimney style range hood, wall oven & microwave, dishwasher, French door refrigerator with ice & water door dispenser and a freezer drawer, granite counter tops, ample cabinet spaces, tile back splash, and a family friendly breakfast bar. The primary bedroom resides on the main level and offers a single step tray ceiling with fan, a large walk-in closet, private access to the primary bath that hosts a dual sink vanity with a single sink, a water closet, and a deluxe walk-in shower. As you venture upstairs you will find two additional bedrooms, a full guest bath, extra storage closets, and a peaceful sitting area. This stylish home is finished with an additional main level guest bedroom, a full guest bath, a practical laundry room, storage over the garage, and a delightful back patio perfect for your grill. This home affords you easy access to the beach and golfing along with all of the other activities and happenings in Myrtle Beach including fun eateries, award winning off-Broadway shows, public fishing piers, and intriguing shopping adventures along the Grand Strand. Conveniently located to your everyday needs, including grocery stores, banks, post offices, medical centers, doctors’ offices, and pharmacies. Check out our state of the art 3-D Virtual Tour. Floor plans are generated from a virtual tour camera and are for estimate purposes only. Square footage is approximate and not guaranteed. Buyer responsible for verification of all information.

1812 Wood Stork Dr., Conway

Listing courtesy of Listing Agent: The Greg Sisson Team () from Listing Office: The Ocean Forest Company.

$689,999

4 Beds ⋅ 3 Baths ⋅ 2608829 MLS

Welcome to this stunning, like-new 4-bedroom, 3-bathroom home located in the highly desirable community of Wild Wing Plantation, where modern comfort meets resort-style living! Built in 2023, this beautifully maintained one-story home offers a bright and open floor plan designed for both everyday living and effortless entertaining. From the moment you walk in, you’ll notice the seamless flow of the main living spaces, enhanced by LVP flooring that runs throughout the entire home. The spacious layout provides plenty of room for everyone, with generously sized bedrooms and three full bathrooms, making it ideal for families, guests, or those needing extra space for a home office. Step outside and discover your own private retreat — a fully equipped outdoor kitchen paired with peaceful golf course views. Whether you’re hosting gatherings, enjoying a quiet evening, or starting your day with coffee overlooking the greens, this space was designed to be enjoyed year-round. Located in Wild Wing Plantation, residents enjoy access to exceptional amenities, including a clubhouse, fitness center, resort-style pool, and tennis courts, all within a beautifully maintained community just minutes from shopping, dining, and the beaches of the Grand Strand. This home offers the perfect combination of style, space, and lifestyle. Schedule your private showing today and experience everything it has to offer.

1700 Wood Stork Dr., Conway

Listing courtesy of Listing Agent: Ashley Machado (Cell: 843-251-5182) from Listing Office: Keller Williams Innovate South.

$839,900

5 Beds ⋅ 5 Baths ⋅ 2608071 MLS

Welcome home to this stunning true 5-bedroom, 4.5-bath residence featuring a huge bonus room and spacious loft, perfectly positioned on a quiet cul-de-sac with breathtaking water views in a sought-after natural gas community. A long driveway provides ample parking, setting the tone for the space and functionality this home offers. From the moment you step inside, you’re greeted by soaring ceilings, beautiful LVP flooring throughout, and an abundance of upgrades. The heart of the home is the gourmet kitchen, designed to impress with a gas range and custom range hood, stainless steel appliances, granite countertops, extensive cabinet and counter space, surround sound, and a large breakfast bar—ideal for entertaining or everyday living. The kitchen flows seamlessly into the living area, highlighted by 12-foot ceilings, custom built-ins, and a cozy gas fireplace. The primary suite is conveniently located on the first floor, offering a private retreat with a spacious layout, walk-in closet, and a luxurious en-suite bath featuring a large tiled walk-in shower, double sinks, and a linen closet. Also on the main level is an additional bedroom with its own en-suite bath and walk-in close perfect for guests or multi-generational living. Upstairs, you’ll find a thoughtfully designed layout with three additional bedrooms, two full baths, a versatile loft space, and an oversized bonus room ideal for a media room, game room, or flex space. There’s even a huge walk-in storage to accommodate all your seasonal items and extras. Step outside and experience one of this home’s most impressive features, the backyard oasis. Enjoy a fully fenced yard overlooking the water, with an oversized screened porch and additional patio space perfect for relaxing or entertaining. The peaceful water views truly make this home special. Additional highlights include a security system, irrigation in both the front and back yard, a fully fenced yard, and cul-de-sac privacy. Located in the highly desirable Wild Wing Plantation, residents enjoy resort-style amenities including a championship golf course, clubhouse with fitness center, three swimming pools with splash zone, tennis and pickleball courts, basketball court, playground, community day docks with boat ramps, and RV/boat storage. If you’re looking for a home that perfectly blends space, luxury, privacy, and lifestyle, this is one you don’t want to miss.

1004 Stilt Ct., Conway

Listing courtesy of Listing Agent: The TJ O'Brien Team (Cell: 843-222-2591) from Listing Office: RE/MAX Southern Shores.

$549,500

3 Beds ⋅ 2 Baths ⋅ 2606521 MLS

REDUCED! REDUCED!! So many benefits to this home and this community. Welcome to 1111 Maccoa Drive in the sought-after Wild Wing golf community of Conway—where lifestyle, space, and ease of living come together. This thoughtfully designed 3-bedroom, 2-bath home offers nearly 2,900 heated square feet with an open, flowing layout ideal for everyday comfort and effortless entertaining. The spacious living areas, well-appointed kitchen, and generous primary suite create a sense of ease that’s hard to find. Set on a quiet homesite, this property offers the flexibility of larger square footage without the upkeep of additional bedrooms—making it an ideal fit for those seeking space, simplicity, and a relaxed coastal lifestyle. Wild Wing residents enjoy access to golf, resort style community amenities, and a convenient location just a short drive to Myrtle Beach, shopping, dining, and the Intracoastal Waterway. If you’ve been waiting for the right combination of space, location, and value—this is your opportunity. From the moment you arrive, the landscaped yard and lush Zoysia grass create a welcoming first impression, while the backyard filled with thoughtful landscaping and surrounded by a 5 foot wrought iron fence offers a perfect setting for outdoor living. The brand new, oversized fully screened in sky view patio (1 of only 3 in all of Wild Wing) invites you to enjoy your backyard retreat in comfort—perfect for morning coffee, quiet afternoons, or relaxing in the luxurious saltwater spa hot tub under the stars. Inside, the split-bedroom floor plan provides privacy and functionality, with spacious living areas designed for both entertaining and everyday living. A formal dining room adds elegance for gatherings and special occasions, while the open layout flows easily to the outdoor living space. The two-car garage offers convenience and extra storage for beach gear, golf cart, golf clubs, or hobbies. Life here extends well beyond the home. Enjoy evening walks through beautifully maintained community spaces or start your mornings in the beauty of nature with an Avocet or Hummingbird Course tee time. Head back for a dip in the community’s resort-style amenities, including beautiful pools, a lap pool, and a fun splash area. Stay healthy with pickleball, tennis courts, and a fitness facility, all designed to support an active coastal lifestyle. Like what you see inside? Furniture, Televisions, Dishes, Cookware, patio furniture? The home is move in ready, instant turn key living. BUYERS, MAKE YOUR OFFER ON THIS BEAUTIFUL HOME TODAY! THE SELLERS ARE MOTIVATED!

1111 Maccoa Dr., Conway

Listing courtesy of Listing Agent: Cate Sutz () from Listing Office: NextHome Paramount.

Start Your Search

Provided courtesy of The Coastal Carolinas Association of REALTORS®. Information Deemed Reliable but Not Guaranteed. Copyright 2026 of the Coastal Carolinas Association of REALTORS® MLS. All rights reserved. Information is provided exclusively for consumers’ personal, non-commercial use, that it may not be used for any purpose other than to identify prospective properties consumers may be interested in purchasing.